Cyber Threats To Your Brand; Why Is It Important To Protect Your Brand From Malware?
If you are a successful brand owner, the biggest reason for it is your brand name’s credibility that has developed over the years. And as you know, it is not easy to develop a trusted name for your brand. A trusted name results in the rapid growth of your brand and profits. But with that comes a great threat as well. Right now, your e-commerce business or company is extremely vulnerable to cyber threats. As John Chambers said, “There are two types of companies; ones that have been hacked and ones that do not know they have been hacked.”
Some Examples Of Cyber Threats.
Whether you’re a small business owner or a corporate, you are vulnerable to digital threats, and your brand needs protection. Cyber security has become as important as having access to the internet. There are several types of cyber threats that you are exposed to such as
- Password attacks.
- DNS hijacking.
- Denial of service.
- Man in the middle attack.
- Data Breaches.
- Attacks on IoT devices.
- Online counterfeiting.
- Domain infringements.
But currently, the most important and common threat to your brand is malware. If you are looking to shield your brand from this cyber threat, you need to have a very strong protection system. Currently, malware protection with FraudWatch is the most popular and well-trusted due to its amazing services and guaranteed protection against cyber threats.
How Is Malware The Biggest Threat To Your Brand?
To know how a malware is the biggest threat to your company and brand, you should know what malware actually is.
Malware or Malicious Software is an intrusive program or file that causes harm to a computer, device, server, or network. A malware author uses a wide range of methods to spread infectious programs in your network for personal means. This malware can get into your system through hacking means such as hacking, pharming, DNS redirection, etc. Once a malware is inside your device or system, it is very difficult (and important) to get rid of it. Infected devices need several tools to get rid of the malware and sometimes, the malware spreads so fast that there is no option other than wiping out all data to get rid of the malware.
There are several types of malware for different motives. Regardless of the type of a malware, they all cause the same harm; data leak, damage, theft, for criminal purposes such as blackmailing the users.
Types Of Malware.
As we said, there are many types of malware. The main four types of most common malware are:
Designed to appear as a friendly software, trojans access data and personalinformation once it is downloaded on the device.
As the name suggests, this type of malware is used for ransom. A malicious program usually locks you out of your data by encrypting files and data and the malware author asks for a ransom to decrypt the data.
Spyware stays in the device after accessing it and spy on the user and activities while collecting and providing data to the author secretly.
A worm spreads across the network without a host program. This type of malware does not require any permission or authorization from the author once it is released.