Give a pat on your back for exploring the new age of art and collectibles. NFTs have broken old codes of holding physical objects.
No brownie points for guessing the full-form- non-fungible tokens. Using digital product engineering, creating digital assets that are mainly focussed around art, each NFT is a unique piece.
Leading digital transformation company will define them as a part of the Ethereum blockchain and collectors can brag about owning digital art for independent use and paying the original artist for the same.
All NFTs consist of a unit of data stored in online distributed ledgers that provide proof of ownership and details of all transactions.
The exciting part is that NFTs can be virtually anything, song, picture, video, meme, or as Jack Dorsey- former Twitter CEO did, even a tweet.
By now, you must be eager to get ahead on this track so why don’t we just jump into it.
Examine Cost Involved
You can find platforms that create NFTs for free. But don’t get your hopes high, there’s a transaction fee involved that is paid to miners.
Miners are responsible for maintaining the history of transactions in blocks thus creating a verified blockchain.
Another point to consider is that paid fees can be deducted yet the payment might not go through with no way of getting a refund.
Remember, the marketplace is significant too because they may be open to all or just exclusive for their members impacting the visibility.
Account factors like the user experience for seamless upload and minting, know about royalties scheme if it’s a fixed percentage of the sales or you can adjust it.
Lastly, examine contractual policies. It is essential that you know who owns the artwork. Check if it is shared with the marketplace or custom-made.
NFTs for Business
NFTs are creating a huge wave amongst gamers, celebs, and even business owners.
It has the potential to expand marketing efforts for a business. Taco Bell released a gif NFT with a $500 gift card that sold out in under 30 minutes.
What’s more? Even after the gift voucher was used, Taco Bell NFT was being sold for $3600 on secondary markets.
The US basketball league, NBA, launched NFTs as online trading cards with memorable basketball moments. Way to go, NBA!
They plan to add accessorise the cards and maximise the revenue from them as well.
It is clear that modern businesses can use NFTs for many commercial benefits.
NFTs can seem like a rollercoaster in the set-up stage but it’s worth the effort, right?
If you’re someone who wishes to seize the NFT opportunity and can’t put up with
technical hassles TechAhead’s expert Team can smoothly sail you through.
For over 12 years, TechAhead has made an impact in Fortune 500 companies like Audi, Dailyhunt, AXA and was recognized by Clutch Awards 2020.
They assure a personalised service for your NFT aspirations and to give you a hint about our delightful work, check out their story here!
Marketing tips to win new customers
The marketing tips we provide will help you improve your online marketing strategy and help you get more customers overall.
Three marketing tips that businesses can implement in their business today
These are simple but proven tactics that, while they may take time, will produce results in the long run. Finding new customers is certainly not an easy task these days, especially if you don’t have the resources or the money. Online marketingas strategies are constantly changing and you need to keep up with new trends on a daily basis to ensure success.
1. Spend money on content
Content is king. Yet there is still a small sea of companies that simply don’t realise this and don’t offer their customers quality content even on a monthly basis.
Creating a content marketing strategy is not enough on its own. Companies need to think about the quality of content, because that is what matters most. Quality content can attract new customers and retain old ones.
There are many ways you can spend money on content marketing. Consider starting your own blog, posting relevant content on other big blogs and focusing on tactics to build ‘back links’ – links on other sites that lead to your website.
2. Connect with your community on social media
Social media is taking over the world. Millions of users spend several hours a day on Facebook, Twitter, LinkedIn, etc. Companies need to develop their own social media management strategy, focusing on user engagement.
In addition to the fact that it is important to get as many followers as possible by posting, answering questions, etc., you need to find out what exactly attracts your target audience and use different tactics. These will ultimately give you an even bigger audience. Of course, don’t forget to publish content via different social media channels.
3. Optimise your website and email marketing for mobile devices
It may sound like obvious advice, but you’d be surprised to find out how many prestigious companies still haven’t optimised their online presence. Access to your company’s digital content should be easy and convenient.
The number of mobile users is growing rapidly and people are accessing websites, email inboxes and every other possible application on their mobile devices. So before you send out an email marketing campaign, it’s a good idea to send a test email to see how it looks on a mobile phone.
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